The Mako platform
Your Business. Your Workflows. Your Software.
Enterprise software built around the way your business operates, not the other way around.
Product previews on this site use invented sample data.
- LFLakeview Fitness GroupOwner: Priya S. · Next action: CallNew
- LFLakeview Fitness GroupNext in queue · local time 10:12Calling
- CPCedar & Pine OfficesCall-back 10:30Call-back
Proposal · Lakeview Fitness Group
- PDF drafted
- Cover e-mail drafted
- Filed to the record
- Follow-up date set
Service agreement
- Signed · filed to the record
- Reminder sent
- Request sent
| Order | Status |
|---|---|
| 1042 | Processing |
- SRWork order 2031 · Sam R.Scheduled · acceptedOpen
- Website form received
- Call connected
- Proposal drafted
- Agreement signed
- Delivery scheduled
- Counted in reporting
Powerful
Far beyond a CRM. Calls, texts, e-mail, proposals, signatures, orders, work orders and analytics share one record.
Customizable
Your stages, fields, outcomes, rules and permissions. The software follows your process.
Versatile
Ten example configurations show the same modules arranged for very different industries.
Why it is different
Not a template you adapt to. A platform shaped around you.
From customer relationships to complex operational workflows, Mako brings your business together.
A rigid, off-the-shelf CRM
You adapt to the software.
- Fixed stages and field names you learn to work around
- Calls, texts, e-mail, proposals and orders spread across add-ons
- One layout for every team and every industry
- Automation that fires the same way for everyone
- Change means a ticket to the vendor and a wait
Mako, shaped around your operation
The software adapts to you.
- Stages, lists, outcomes and menu titles you name yourself
- Dialer, SMS, mailboxes, proposals, e-signature and operations share one record
- Permissions per role and structure per organization
- Automations that follow your stages, each with its own switch
- Configured to your industry by the people who build the platform
Customization in practice
Same platform. Different vocabulary, fields and rules.
Choose an example configuration. Stages, record fields and call outcomes change to match how that business talks. The modules underneath stay the same.
Inquiry
Showing
Application
Lease signed
Move-in
Quote requested
Quoted
Order placed
Installed
Serviced
Inquiry
Chapter assigned
Agreement sent
Member
Renewal due
Example configurations with sample data. They illustrate what can be configured and do not describe an existing deployment.
The platform
Six categories of capability, one set of records
Every module reads and writes the same record, so a call, a text, a proposal and a work order all land in the same place.
- Explore
One record per business, from the first inquiry to a signed customer, with the stages, proposals and signatures that move it forward.
- Explore
Calls, texts, mailboxes, e-mail campaigns and social publishing, all attached to the record they belong to.
- Explore
Orders, installations, work orders, technicians, quotes and invoices, tied back to the account.
- Explore
AI voice agents, an in-app assistant, drafting, and stage-triggered automations with a switch on every one.
- Explore
Dashboards, reports, an explorer for segmenting records, and a feed of what every user did.
- Explore
Your stages, lists, rules, permissions and connections, shaped around the way you operate.
Solutions
Ten industries, ten example configurations
Each page shows how the same modules can be arranged for a different kind of business, with workflows built only from capabilities the platform has.
Financial Services & Banking
Client relationships, referrals and follow-up across advisors, branches and teams.
Healthcare & Medical
The business side of care: referral sources, practice groups, vendors and service work.
Real Estate & Property Management
Portfolios, owners, tenants and vendors, with maintenance tracked to completion.
Telecommunications & Connectivity
From inquiry to proposal, installation, work order and billed service call.
Insurance & Professional Services
Quotes that get followed up and paperwork that gets signed and filed.
Recruiting & Staffing
Client development and account management with outreach that keeps its own rhythm.
Hospitality & Entertainment
Venues, groups and events, plus promotions across e-mail and social.
Retail & Multi-Location
Many locations on one platform, each with its own service history.
Manufacturing & Distribution
Quotes, orders, deliveries and field service across accounts and sites.
Nonprofits & Associations
Chapters, members and partners on one platform shaped to the mission.
Our approach
We start with how you work, then configure the platform to match
Map your workflow
We learn your stages, your teams, your handoffs and the tools you already pay for.
Configure the platform
Lists, outcomes, templates, permissions and automations are set to your process, not ours.
Connect and refine
We connect your accounts, switch on what is ready and adjust with your team as you use it.
One intelligent platform. Unlimited business possibilities.
Tell us how your business operates. We will show how Mako can be configured around it.